Use Excel CONCATENATE Formula to Customize PPC Urls

Posted At : December 11, 2008 10:19 PM | Posted By : Steve
Related Categories: Google PPC

WHY you need to customize keyword urls is another post. But for now I want to share a great way how to quickly customize keyword level urls for ppc campaigns. You'll need excel or your favorite spreadsheet program. We'll be using the =CONCATENATE formula. At the end of this post I have included a link to download the spreadsheet I use as examples and view the formula from google docs.

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